Launch Effect is a fun to use one-page theme that lets you create a viral campaign in minutes. It is available as in a free version or a feature packed premium version.
Launch Effect is a free WordPress theme that lets you create a viral campaign in minutes. The theme allows the user to customize a landing page that introduces a business, product, or event and prompts visitors to sign up with their email to earn some sort of incentive (beta invite, discount coupon, a gift, etc.). The visitor is then encouraged to share a unique referral link that tracks their friends’ sign ups. Conversions are tallied on WordPress, and the user can determine who should receive the incentives.
Launch Effect was created by Barrel, a digital agency in New York. We built a working version in just a few weeks and tried to think of relevant uses. When it came to creating some sample “launch” pages, we realized that our theme could be used by all kinds of businesses, not just tech startups and group buying sites. Restaurants, product companies, spas, boutiques, and events such as galas, dance parties, and movie screenings can all benefit from an easy-to-create viral campaign.
Since August 2011, Launch Effect has over 8,000 downloads of the free version. In December 2011, we released Launch Effect Premium, which extends the theme beyond a landing page and allows users to create fully-featured websites with viral sign-up capabilities. Our upcoming plans for the theme can be seen on the Free Roadmap and the Premium Roadmap.
Simple to setup, Simple to use
Setting up Launch Effect only takes 5 minutes and requires no web design or development knowledge. Simply follow the instructions to install and have fun using the sleek user interface to customize the look of your launch page.
The Launch Effect comes fully-equipped with a robust Theme Options panel that allows you to customize your Launch Page to suit your business—add your own cinematic background, customize colors, upload your logo, and even display a video all from our sleek user interface.
The Launch Effect comes with an easy-to-understand built-in stats page accessible only by you. The stats track who spread the word about your site, and who signed up as a result.
Track and Reward Your Fans
Upon signing up, your Launch Effect page automatically generates a unique URL for your fans to share with their friends. This is where your marketing genius comes in: think of how many ways you can use the URL to incentivize your fans to spread the word about your product!
Launch Effect Screenshots